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Hey Everyone, All videos here are about beauty without cruelty where you will see different make up looks, make up basics tutorials, review of new products, and you will also get to see different hacks and D-I-Ys from other platforms being tested out. If you have any ideas or suggestions with respect to any videos you would like to see, please feel free to share in the comments under the videos and we will try and get those to you soon! So hit that 'Subscribe' button and let's start our amazing guilt-free beauty journey together! P.S. Our little friends thank you for Being Beaut-ethical :) Love, About Me: I am Archana, a Chartered Accountant turned Professional Make up Artist for my passion for makeup, and my channel is called 'Be Beaut-ethical'. I have switched to all makeup and cosmetics 'Cruelty-Free' (yeah, I know, little late). But realization did finally dawn on me :D and here I am wanting to share my most Exclusive Cruelty-Free beauty journey with all of you!