Join me in building a sustainable, ethical, and minimal wardrobe. You'll find videos about slow fashion, capsule wardrobes, natural beauty, simplifying and living more consciously.
My name is Verena but most people call me by my middle name, Erin. :) While studying and working in fashion I learned about the terrible ethical and environmental issues in the industry. It made me question my career choice and reassess my values; I started buying less clothing (sparking my minimalism journey), and researching alternatives. Inspired by innovative brands creating eco-friendly and ethically-made clothing I realised you don't have to sacrifice your style to have a mindful wardrobe.
I create videos to share my journey and inspire people to think more about the impact of their wardrobe and how we can all live more consciously.